Microsoft Designer

This project ask was to bring AI-generated captions and hashtags to the existing publish to social media experience within Microsoft Designer.

Process

 

The scope was very limited technically on how much we could change the existing publish UX, so we explored ways to integrate AI-capabilities as a layer on top of the current flow. We were able to run user studies with live code and then iterate the experience based on the feedback we received.

We explored ways to integrate AI-capabilities into the existing flow

 

My role

I was the lead designer for this experience and worked closely with the Designer design team to ensure components were aligned with their UI patterns.

 

Tools

Figma to create mocks, prototypes for research, and redlines to hand off work to engineering.

Outcome

AI captions + hashtags experience is live today. See the video below for the Microsoft Designer product (1m 30s in AI captions + hashtags are featured).

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